Industry Leading CUSOs Join To Offer Innovative Solutions

CU RateReset, the provider of Financial Product Reset, Acquisition and Retention Software, today announced a partnership with myCUmortgage to offer CU RateReset Solutions to the myCUmortgage partner credit unions. CU RateReset’s three primary solutions all designed to engage the member through its KNOCK KNOCK platform are:


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Reset – for Auto, Mortgage, Credit Cards, CDs, HELOCs, and Personal Loans:

>>Enables a member to reset existing financial products they have with a credit union without the cost and hassle of refinancing – only a few clicks to complete the transaction.

>>Credit union selects members for program inclusion based on their internal requirements and CURateReset automates the member outreach, reset, and the closing documentation.

>>CURateReset automates loan and CD retention so Member Advocates can focus on expanding exisiting and developing new member relationships.


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LoanGEN – for Loan Acquisition and Recapture:

>>Recapture member mortgages, auto loans, personal loans and credit cards at other financial institutions as well as showcase products to attract new members.

>>Members can design their custom auto payment and move their existing loans over to their credit union.

>>Very successful as a tool for member facing areas to improve effectiveness and efficiency in presenting products to members and capturing a loan application.


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Digital Pre-Approval – for Credit Card, Auto Recapture, Home Equity Loans and new CD’s

>>Credit Union creates specific offers for each member and uses CU RateReset to create a unique digital experience for each member

>>The offer puts the member in control and allows them to execute documents, fund the transaction if necessary, and authorize balance transfers.

“We are excited to partner with myCUmortgage to offer the KNOCK KNOCK platform to its partner credit unions. We believe that beginning with Reset Mortgage, this partnership will help those credit unions with their digital transformation in an affordable and deliberate way with great support from both of these highly respected CUSOs” said Keith Kelly, Founder and CEO of CU RateReset.

“myCUmortgage is focused on providing comprehensive solutions to its partner credit unions to help them become exceptional mortgage lenders,” said Tim Mislansky, President of myCUmortgage. “As we looked at new opportunities to expand what we provide, we were struck by how the Reset Mortgage program offered by CU RateReset not only helps credit unions increase their mortgage retention and lowers their origination costs, but also how members benefit from easily controlling the interest rate on their ARM loans.”

“We’re thrilled to partner with an innovative CUSO like CU RateReset to bring the Reset Mortgage solution to our partner credit unions, as well as connect them to the whole suite of CU RateReset products through the award-winning KNOCK KNOCK platform. We look forward to working with them to bring new mortgage products to market for our partner credit union, “added Mislansky.

About The Author

Tony Garritano

Tony Garritano is chairman and founder at PROGRESS in Lending Association. As a speaker Tony has worked hard to inform executives about how technology should be a tool used to further business objectives. For over 10 years he has worked as a journalist, researcher and speaker in the mortgage technology space. Starting this association was the next step for someone like Tony, who has dedicated his career to providing mortgage executives with the information needed to make informed technology decisions. He can be reached via e-mail at tony@progressinlending.com.