PROGRESS in Lending has learned that Jorge Sauri, the mortgage technology veteran behind the MortgageDashboard loan origination system and former founder at Arc Systems, one of the very first subprime automated underwriting systems, has launched LendSmart. The new company will provide cloud-based process automation, initially for mortgage lenders to revolutionize the Point of Sale by facilitating AI-driven mortgages.
“FinTech is no longer the domain of traditional technology developers,” Sauri said. “Our industry is currently being disrupted, both in terms of technology development and in the delivery of banking services, by new entrants who are changing the way customers interact with financial services companies. Consumers are embracing these consumer-centric solutions. To compete, lenders will have to play and win this new game. LendSmart offers borrower-focused POS technology that uses Artificial Intelligence to ensure transactions are driven to completion in a manner that maximizes consumer satisfaction while it reduces overall origination costs.
The LendSmart POS is the firm’s first offering and provides all of the information today’s borrowers are seeking. It includes integrated document management and process automation to get quality loan files started quickly. The company is currently signing integration agreements that will allow the technology to put more control of the application process into the hands of consumers, who have shown they are eager to accept it. In fact, consumers are demanding it.
“The industry has finally embraced the concept of the digital mortgage,” Sauri said. “Fortunately for us, American consumers have been ready for it for some time. It’s time to deliver it. We will be the company that provides the financial technology to make that happen.”
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